Many people, of all ages, have a daily intake of phytosterols, Becel Proactiv (4 tablespoons per day) instead of consuming 4-5 tablespoons of a good extra virgin olive oil with high polyphenols (eg a green olive oil) which has a very significant beneficial effect on the human body by preventing the oxidation of bad LDL cholesterol. This effect of good olive oil has been certified by the European Food Safety Agency EFSA formulating a similar health claim that good olive oil can include on their label.

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